The Challenge
What needed to be solved
Conserto needed an identity that could remain recognisable across both small applications and larger corporate or digital environments.
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Brand Identity
Conserto Limited
Building a flexible visual identity designed for recognition across corporate touchpoints.
The Insight
What the situation revealed
A rigid corporate identity could limit the brand’s personality, while excessive visual complexity could reduce usability.
Strategic Move
How the direction was shaped
Maxmark developed a modular geometric symbol and supporting wordmark system that balanced visual energy with professional clarity.
Execution
What Maxmark delivered
The work included logo development, brand mark, wordmark, colour system, typography direction, stationery, business cards, folders, notebooks, promotional applications and digital brand presentations.
Outcome
What the work made clearer
The project established a recognisable visual language that could be applied consistently across print, office, promotional and digital environments.